Episode 94

full
Published on:

16th May 2024

Creator x Brand Partnerships: The Power of Authentic Collaboration

Dive into the transformative power of authentic creator-brand partnerships. Industry experts Mesha Moinirad, Tim Hyland, Callum Ryan, and Zara McDermott discuss how genuine collaborations can amplify brand messaging and drive deeper engagement. Learn about the strategies for building and maintaining authentic relationships with creators, ensuring alignment with brand values, and leveraging creator influence to reach wider audiences. This session provides actionable insights into creating impactful and resonant campaigns through authentic partnerships.

Speakers:

  • Mesha Moinirad, Entrepreneur
  • Tim Hyland, Associate Director, Creative Strategy, Whalar Group
  • Callum Ryan, Content Creator
  • Zara McDermott, Content Creator

Takeaways:

  • Building authentic creator-brand partnerships.
  • Ensuring alignment with brand values.
  • Leveraging creator influence for broader reach and deeper engagement.


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Advertising Week Europe 2024 in Audio
Dive into the heart of creativity and innovation with "Advertising Week Europe 2024 in Audio" a podcast series dedicated to bringing you the most compelling talks and panels from Advertising Week Europe 2024. Each episode features key insights from industry leaders who are shaping the future of advertising, marketing, and technology. Whether you're a professional in the field or an enthusiast eager to stay ahead of the curve, this series offers a treasure trove of wisdom and trends directly from the stages of one of the most anticipated events in the advertising world.

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Tune in to gain a competitive edge and ignite your creativity by listening to the pioneers and visionaries of the advertising industry. Don't miss an episode of "Advertising Week Europe 2024 in Audio," your go-to source for the highlights and behind-the-scenes takes from Advertising Week Europe 2024.