Episode 92

full
Published on:

16th May 2024

The Future of Digital Branded Content

Step into the future of digital branded content with insights from leading industry experts. Join Matt Ford, Rupert Britton, LA Ronayne, and Jordan Schwarzenberger as they explore the innovations reshaping the landscape of branded content. Learn about the creative strategies and technological advancements that are driving engagement and effectiveness in digital marketing. This session provides a comprehensive overview of how brands can stay ahead of the curve by leveraging new formats, platforms, and storytelling techniques to connect with audiences in meaningful ways.

Speakers:

  • Matt Ford, Founder, Cubaka
  • Rupert Britton, Head of Creative Strategy, Publicis Media
  • LA Ronayne, Executive Creative Director, LADbible Group
  • Jordan Schwarzenberger, Manager, Sidemen

Takeaways:

  • Innovations in digital branded content.
  • Creative strategies for engaging modern audiences.
  • Leveraging new formats and platforms for effective storytelling.


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About the Podcast

Advertising Week Europe 2024 in Audio
Dive into the heart of creativity and innovation with "Advertising Week Europe 2024 in Audio" a podcast series dedicated to bringing you the most compelling talks and panels from Advertising Week Europe 2024. Each episode features key insights from industry leaders who are shaping the future of advertising, marketing, and technology. Whether you're a professional in the field or an enthusiast eager to stay ahead of the curve, this series offers a treasure trove of wisdom and trends directly from the stages of one of the most anticipated events in the advertising world.

Join us as we explore a wide range of topics, including the latest in digital marketing strategies, the evolution of brand storytelling, and the impact of emerging technologies on advertising.

Tune in to gain a competitive edge and ignite your creativity by listening to the pioneers and visionaries of the advertising industry. Don't miss an episode of "Advertising Week Europe 2024 in Audio," your go-to source for the highlights and behind-the-scenes takes from Advertising Week Europe 2024.